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Shiny New Gadget Of The Month

The Manta5 Hydrofoiler XE-1

If you could ride your bike on the water, would you? Thanks to the Manta5 Hydrofoiler XE-1, you can. The Manta5 Hydrofoiler XE-1 is a high-performance watercraft for people of all ages. The minds behind Manta5 wanted to bring cycling to the water – and they succeeded.

The hydrofoil design helps keep you balanced while you pedal across the water, similar to how you pedal on a bike. You can use it on the ocean, in rivers and in lakes. Learning to ride takes practice, but once you get the hang of it, it’s a breeze! It won’t be long until you’re jetting across the water – on your own power! There’s even a small electric motor that brings you up to speed if you need it. Take your summer to the next level and learn more at Manta5.com.

Amber Baker
Marketing Admin
StormsEdge Technology

3 Technology Truths For Transforming Your Business

1. You have to keep up. Tech changes fast. By the end of this year, 5G will be more widely available – along with devices that can use it. More businesses will be relying on artificial intelligence to supplement productivity and customer interaction, putting them light-years ahead of the competition that lags behind.

2. You have to invest. Change comes with cost. If you aren’t willing to invest in new tech, then you will fall behind, and so will your support and security. If you run into any problems, then you could be in big trouble.

3. Don’t fall behind on cyber security. It’s easy to forget about cyber security when things are running smoothly and working as intended. But cybercriminals never stop. They are always looking for a way in, and if you fall behind the times on your IT security, then you make it easier for them. Keep your data and your customers as secure as possible.

Inc., July 30, 2019

 

Amber Baker
Marketing Admin
StormsEdge Technology

Shiny New Gadget Of The Month

FitTrack – A Smart Scale That Does More

The bathroom scale isn’t always the most useful device in the home. FitTrack is a smart scale that aims to change that. It’s a different kind of bathroom scale that gives you much more than a single number.

Traditional bathroom scales don’t tell you anything about what’s happening in your body. FitTrack does. It gives you an “inside look” into what’s going on inside your body. It measures your weight, body fat percentage, body mass index, muscle and bone mass, hydration and more. In fact, it tracks 17 key health insights.

The advanced scale pairs with the FitTrack app, which you can download to your smart phone and connect to the smart scale. All you do is step on the scale with your bare feet – the scale actually reads electrical signals from your body – and it sends the results to your phone. Simple and useful. Learn more about FitTrack at bit.ly/2VOg7Vs.

 

Amber Baker
Marketing Admin
StormsEdge Technology

3 Critical Cyber Security Protections EVERY Business Must Have In Place NOW To Avoid Being Hacked

Five years ago, you might have had state-of-the-art security protecting your business and network. You had the latest malware protection, highly rated firewalls and a great data backup plan. Maybe you even had a handbook on how to address cyberthreats. You were set. But then you forgot to do one crucial thing: you didn’t stay up-to-date with your IT security policy.

This is a trap countless businesses fall into. They invest in great cyber security once. Five years ago, this was fantastic. The problem is that cyberthreats are constantly evolving. Methods used by hackers and cybercriminals have come a long way in the past five years. Criminals stay on top of what’s going on in the IT security industry. They are always looking for new ways to steal your data and make a quick buck at your expense.

What can you do to stay up-to-date in an ever-changing digital world? Here are three things every business must do to protect itself.

Understand The Threats
It’s easy to assume that hackers are trying to get into your network the “old-fashioned” way. You might picture them hacking your network trying to get your passwords and usernames or breaking through your firewall protection. While some hackers will do this (it’s easy for them if you use simple passwords), many of today’s cybercriminals rely on social engineering.

The most common form of social engineering is the phishing scam. The criminal sends you or your employees an e-mail, hoping someone will click a link or open an attached file. Cybercriminals have gotten VERY sophisticated. These e-mails can mimic the look of a legitimate e-mail from a legitimate business, such as the local bank you work with or another company you buy from (or that buys from you). Social engineering is all about tricking people.

This is why you need a cyber security handbook – one that is regularly updated. It’s something you can reference. Your team needs to know how to identify a phishing e-mail, and you need to have procedures in place for what to do if a questionable e-mail shows up. This helps keep your employees from becoming the weak link in your security setup.

Update, Update And Update
From software to hardware, you must stay updated. There is no such thing as “one-and-done” when it comes to network security. Something as simple as a wireless router can DESTROY your security if it’s not regularly updated. Hackers are always looking for vulnerabilities in both hardware and software, and when they find them, they WILL exploit them.

What happens when a piece of hardware (like a router) is no longer supported by the manufacturer? This occurs all the time, particularly as hardware ages. Manufacturers and developers drop support for their older technology so they can focus on their newer products. When they drop support for a product you use, this is a good indicator that you need to replace that piece of hardware. The same applies to software.

You might balk at the cost of buying new technology, but in the long run, the cost is well worth it. Think of the cost of buying a new router versus the cost of cleaning up after a data breach. Some small businesses never recover after a hack – it’s just too expensive. Keep your malware software updated, keep your firewall updated, keep your cloud backups updated and keep all your devices and software UPDATED!

Invest In Proactive Network Monitoring
When it comes to the security of your network and overall business, being proactive can make a huge difference. Proactive monitoring means your network is being watched 24/7. Every little ping or access to your network is watched and assessed. If a threat is found, then it can be stopped.

The great thing about proactive network monitoring is that you can customize it. Want to know about every threat? You can request a real-time report. Only want updates once a day or once a week? That can be done too! This approach means you have one less thing to think about. Someone is always keeping an eye on your network, making sure the bad guys stay out.

You might think, “How am I going to do all this?” You don’t have to go it alone – and you shouldn’t. Work with an IT services firm. Work together to find the best solutions for your business. When you work with IT specialists, you can rest assured your team will be updated on today’s threats. You’ll know your network – and everything connected to it – is updated. And you’ll know someone is watching over you. That’s the ultimate peace of mind.

 

Daniel FitzGerald
President & Owner
StormsEdge Technology

Do These 4 Things To Grow Your Business

1. Don’t Let Yourself Become Complacent
Success often leads to complacency. Businesses hit their stride, but that success isn’t going to stick if you aren’t constantly searching for new opportunities and adapting to change.

 2. Have A Sense Of Urgency
In the early days of your business, you may have had a sense of urgency. You need customers to thrive, but as you grow, that urgency can fade. It ties right back into complacency. You need strict metrics and constant goals. Always be pushing toward something new.

3. Watch The Economy — And Your Industry
The world is always changing, especially now. Things change globally, regionally and locally. You need to be ready to adapt. Businesses that aren’t ready to adapt to changes in the market or economy will be left behind.

 4. Embrace Discomfort
New ideas can take some time to get used to, especially if they’re gamechangers. However, if you brush aside ideas because they make you uncomfortable or disrupt the status quo, then you may miss the greater benefit of those ideas.
Inc., March 11, 2020

 

Daniel FitzGerald
President & Owner
StormsEdge Technology

Shiny New Gadget Of The Month

ScreenKlean

Welcome to the future of screen-cleaning.

Our lives are full of screens: phones, tablets, computers, TVs and even watches. These screens can be a pain to clean, especially if they are touchscreen. It seems like you look away for a second and they’re covered in dust and fingerprints. It gets aggravating.

ScreenKlean solves this problem. This device removes fingerprints, smudges, dust and other particles in seconds. ScreenKlean uses electrically charged carbon molecules to clean just about any screen you have. It even works on mirrors!

ScreenKlean doesn’t scratch or smudge, making it safe to use on your expensive devices. It’s nontoxic and chemical-free, as it only uses special carbon pads, which last for hundreds of uses. You don’t have to worry about dirty screens anymore! See GetScreenKlean.io for complete details!

 

Amber Baker
Marketing Admin
StormsEdge Technology

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